Video: Honey Bunches of Oats “Smile While You Shake It” Contest

In our house, cereal is king. Our boys love to start the day with a healthy breakfast and more times than not, it is cereal.

So it is cool that Honey Bunches of Oats recently launched a new brand anthem “Smile While You Shake It,” to celebrate what it means to start the day off with a smile.

The fun and upbeat song, inspired by Samba beats, incorporates the cereal box and breakfast utensils as percussion instruments. I have to say, it is pretty up beat for the morning time but hey, you don’t want to be boring.

The song I am sure is fun for families and it will inspire them to make it their own videos. In fact, to encourage fans to join the movement, Honey Bunches of Oats is giving away $500 each week, now until June. Yep, $500 in gift card form, not cash.